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Articulate the world
around you.

Envision is building innovative, award-winning assistive technologies and products that enable people who have low to no vision to navigate everyday visual information, independently.

Client: Envision

Year: 2022

Project: Visual Identity

Role: Design Lead

Identity:       Blake Cantrell,
                     Tabi Aziri
Animation:   Iana Kosova

Reflecting the sensory experience

Inspired by dots within the braille system, we 
crafted an identity that acts to represent Envision’s ability to provide greater clarity and focus to the senses of its users.

Bringing Envision's capabilities into focus

Derived from the brand icon, a grid based system expands to increase the density of dots in clustered areas. By building focus and weight in the patterns, the system reflects Envision's ability to enhance one's perception of the world.

Abstract, functional and illustrative  patterns allow for greater flexibility within the identity.